At Apricot Digital Service, we believe that digital transformation is not about building an app—it’s about rethinking how services are delivered, making them more accessible, efficient, and human-centered through the smart use of digital technology.
Start with Service Design: Focus on People
Successful transformation begins with understanding the people you serve. Service design uses human-centered methods to map customer journeys, identify pain points, and shape digital solutions that truly meet user needs. This approach ensures that technology enhances—not complicates—the customer experience.
Agile Project Management: Flexible, Fast, and Focused
To bring these services to life, project management must be agile. Agile methodologies support quick iterations, stakeholder collaboration, and continuous delivery of value.
A great example is SGS (Switzerland). They adopted Agile at Scale through their Digital Hub, forming cross-functional squads to digitize customer journeys. This approach improved collaboration, sped up delivery, and brought measurable improvements to customer experience. (sgs.com)
Change Management: Prepare the People Behind the Process
Digital tools are only as effective as the people who use them. That’s why change management is essential to any transformation.
Coca-Cola faced this challenge when modernizing its systems to become more agile and data-driven. To support this shift, they implemented change management strategies to align teams, ease adoption, and foster a culture ready for innovation.
Communication: Make the Change Visible
Once services are digitalized, they need to be clearly communicated. Stakeholders—customers, staff, partners—must understand what’s changed and how to benefit from it. Consistent, user-focused communication helps drive adoption and trust.
Apricot Digital Services: Your One-Stop Partner
We offer end-to-end support for your digital transformation:
- Service Design to keep users at the center
- Agile Project Management to deliver quickly and adapt continuously
- Change Management to support your teams
- Communication Strategies to engage all stakeholders
Let’s build smarter, simpler, and more human digital experiences—together.